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Piyush Saini

Piyush Saini

Assistant Manager – CRM & Growth Marketing · Coding Ninjas

About

CRM & Growth Marketing professional with 4+ years of experience building lead-nurturing and retention strategies for ed-tech and job-tech platforms (CodingNinjas, Vedantu, Foundit). I specialize in multi-channel campaign execution — WhatsApp, email, push, IVR, SMS — using platforms like WebEngage, MoEngage, CleverTap, and Gupshup's WhatsApp Business API. Key results: • 25% increase in admissions through targeted WhatsApp lead-nurturing (CodingNinjas) • 39% sales uplift in 2 months through lifecycle campaign redesign (Vedantu) • 30% boost in profile updates via in-app pop-up strategy (Foundit)

Looking for

Open to Assistant Manager / Manager roles in CRM, Growth, and Retention Marketing.

Skills

ClevertapMoengageWebengageGupshupEmail marketingCustomer LoyaltyPush notificationsWhatsApp campaignCustomer RetentionCustomer Relationship Management (CRM)CommunicationData AnalysisProject ManagementLeadership

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